Long Term Consumer Marketing

As a real estate agent, lender or title company, it’s not often you’ll find return customers, due to the nature of real estate. By the time consumers are ready to refinance or buy a house again, most don’t remember who they worked with on their first transaction, and if they do, they don’t have an easy way to reconnect with your business. This may be due to the fact that most post-closing marketing today involves distributed refrigerator magnets and branded pens that are sure to be lost or thrown away. So how can you stay connected with consumers after the transaction, and improve your marketing so consumers remember their business with you?

In this episode of Mark’s Minutes, Mark explains how Pavaso connects real estate agents, lenders and title companies to consumers for the entire homeownership lifecycle. He also explains how Pavaso adds value over time for you and your customers with built-in automated marketing that makes it easy for you to stay connected with consumers and allow them to reconnect with you.